How the privacy of your site’s users is protected in AdSense

The user information collected through personalized advertising is used in accordance with Google’s privacy policies. Please review the Privacy Policy for more information.

In addition, AdSense was showing users how ads are being customized via the Ads Settings, which they can find through My Account and most “Ads by Google” or “AdChoices” links seen in Google ads. Users can opt-out of personalized ads entirely.

With this tool, AdSense hope that users will feel engaged and comfortable with the ads shown to them. For more information, please visit the advertising policy FAQ.

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